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Market research stories

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UK shoppers prize accurate updates over rapid delivery

Last week
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market research
UK shoppers value accurate parcel tracking and honest delivery updates far more than rapid shipping promises, a new Locus survey suggests.
Laptop london office automated partner recruiting across europe

Airstride unveils Carmen AI to automate partner recruiting

Last week
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market research
Airstride launches Carmen AI, an autonomous agent that scouts, scores and contacts B2B channel partners, claiming up to 80% time savings.
Australian family lunar new year melbourne digital red envelopes

Digital gift cards reshape Lunar New Year in Australia

Last week
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market research
Cost-of-living pressures are pushing Australians to swap traditional red envelopes for digital gift cards this Lunar New Year.
German factory iot robots control room 5g edge servers scene

Enterprise IoT hits USD $324bn as AI drives autonomy

Last week
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market research
Enterprise IoT spending climbed 13% to USD $324bn in 2025 as firms shift from basic connectivity to AI-driven autonomous operations.
Australian teen worried social media storm icons parents doorway

Many doubt under-16 social media bans cut online harm

Last week
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market research
New research finds most people doubt under-16 social media bans will curb online harm, expecting teens to bypass rules and limits.
Glowing digital shield over world map asia pacific cybersecurity

Cybersecurity as a Service market to hit USD $83.96bn

Last week
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market research
Cybersecurity as a Service market forecast to soar from USD $17.60bn in 2024 to USD $83.96bn by 2034, driven by threats and skills gaps.
Worried consultant charts confident ai laptop modern office view

Explainer: AI and consulting debate history and impact

Last week
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market research
Industry voices are divided on whether AI will diminish consulting roles or augment them by shifting the nature of the work.
Uk small office relieved owner rising profits smartphone pound coins

Sky Business unveils SME plans tackling mobile data fears

Last week
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market research
Sky Business launches SIM-only SME mobile plans with rolled-over data to curb FORO fears and average annual losses of GBP £3,400.
Undersea fiber optic cable singapore batam quantum ai security

BW Digital and Squareroot8 plan quantum-secure link

Last week
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market research
BW Digital and Squareroot8 plan quantum-secure link between Singapore and Batam, targeting post-quantum protection for data and AI workloads.
Australian design studio collaboration ai laptop logo sketching

Aussie small firms blend AI speed with human branding

Last week
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market research
Australian small firms race to use AI in design, but research shows most still insist on human hands to shape trusted, distinctive brands.
Australian retail store dusk counter with abstract digital security

Security tops 2026 tech spend for Australian retailers

Last week
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market research
Security, privacy and data protection will command the biggest tech spend for Australian retail SMBs in 2026, ahead of AI and global growth.
Speech bubble chat icons transforming into kpi bar charts dashboards

AI to transform qualitative research into measurable data

Last week
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market research
Mercury Analytics says AI will turn open-ended feedback into measurable insight by 2026, reshaping how organisations use qualitative data.
Anz event planner at desk considering ai brain circuit display

Event planners juggle lean budgets, AI hesitation

Last week
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market research
Event planners in Australia and New Zealand face tighter budgets, faster turnarounds and lingering doubts over AI’s place in their work.
Australian lounge smart tv ad viewer muted tv and phone fading

Streaming video ads hold attention far better than TV

Last month
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market research
Streaming video ads grab 79% attentive viewing in Australian homes, beating TV, social and other digital channels on attention.
Us vs uk ai office team size comparison modern corporate scene

SMEs step up AI adoption as US pulls ahead of the UK

Last month
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market research
SMEs prioritise AI and face-to-face meetings, but US firms outpace UK peers on dedicated staff and appetite for external AI advice.
Global it engineers collab declining wages rising profits vector

IT providers expect wage inflation to ease by 2026

Last month
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market research
Wage inflation at IT solution providers is forecast to cool to historic norms by 2026, boosting margins despite stark regional differences.
Istock 1345105965

Canadian shoppers demand value, personalisation & trust

Last month
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market research
Cost-conscious Canadians now demand sharper prices, personalised tech and rock-solid data security before choosing where to shop.
Emergency responders 5g tower city skyline public safety network

Public safety LTE & 5G spend to top USD $6.3 billion

Last month
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market research
Global public safety LTE and 5G spending will climb from USD $5bn in 2025 to over USD $6.3bn annually by 2028, SNS Telecom & IT says.
Electric vehicle

Electric scooters drive India’s EV shift beyond 2026

Last month
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market research
India’s EV shift accelerates in 2026 as two and three-wheelers dominate new sales, while cars lag amid patchy charging and policy-led growth.
Australian shopper ar scanning products with mobile data security

Security & value drive Australians’ digital shopping

Last month
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market research
Australians want high-tech retail but demand tighter data security and better value as apps, AR and digital tools reshape everyday shopping.