Market research stories
UK shoppers prize accurate updates over rapid delivery
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market research
UK shoppers value accurate parcel tracking and honest delivery updates far more than rapid shipping promises, a new Locus survey suggests.
Airstride unveils Carmen AI to automate partner recruiting
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market research
Airstride launches Carmen AI, an autonomous agent that scouts, scores and contacts B2B channel partners, claiming up to 80% time savings.
Digital gift cards reshape Lunar New Year in Australia
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market research
Cost-of-living pressures are pushing Australians to swap traditional red envelopes for digital gift cards this Lunar New Year.
Enterprise IoT hits USD $324bn as AI drives autonomy
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market research
Enterprise IoT spending climbed 13% to USD $324bn in 2025 as firms shift from basic connectivity to AI-driven autonomous operations.
Many doubt under-16 social media bans cut online harm
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market research
New research finds most people doubt under-16 social media bans will curb online harm, expecting teens to bypass rules and limits.
Cybersecurity as a Service market to hit USD $83.96bn
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market research
Cybersecurity as a Service market forecast to soar from USD $17.60bn in 2024 to USD $83.96bn by 2034, driven by threats and skills gaps.
Explainer: AI and consulting debate history and impact
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market research
Industry voices are divided on whether AI will diminish consulting roles or augment them by shifting the nature of the work.
Sky Business unveils SME plans tackling mobile data fears
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market research
Sky Business launches SIM-only SME mobile plans with rolled-over data to curb FORO fears and average annual losses of GBP £3,400.
BW Digital and Squareroot8 plan quantum-secure link
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market research
BW Digital and Squareroot8 plan quantum-secure link between Singapore and Batam, targeting post-quantum protection for data and AI workloads.
Aussie small firms blend AI speed with human branding
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market research
Australian small firms race to use AI in design, but research shows most still insist on human hands to shape trusted, distinctive brands.
Security tops 2026 tech spend for Australian retailers
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market research
Security, privacy and data protection will command the biggest tech spend for Australian retail SMBs in 2026, ahead of AI and global growth.
AI to transform qualitative research into measurable data
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market research
Mercury Analytics says AI will turn open-ended feedback into measurable insight by 2026, reshaping how organisations use qualitative data.
Event planners juggle lean budgets, AI hesitation
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market research
Event planners in Australia and New Zealand face tighter budgets, faster turnarounds and lingering doubts over AI’s place in their work.
Streaming video ads hold attention far better than TV
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market research
Streaming video ads grab 79% attentive viewing in Australian homes, beating TV, social and other digital channels on attention.
SMEs step up AI adoption as US pulls ahead of the UK
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market research
SMEs prioritise AI and face-to-face meetings, but US firms outpace UK peers on dedicated staff and appetite for external AI advice.
IT providers expect wage inflation to ease by 2026
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market research
Wage inflation at IT solution providers is forecast to cool to historic norms by 2026, boosting margins despite stark regional differences.
Canadian shoppers demand value, personalisation & trust
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market research
Cost-conscious Canadians now demand sharper prices, personalised tech and rock-solid data security before choosing where to shop.
Public safety LTE & 5G spend to top USD $6.3 billion
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market research
Global public safety LTE and 5G spending will climb from USD $5bn in 2025 to over USD $6.3bn annually by 2028, SNS Telecom & IT says.
Electric scooters drive India’s EV shift beyond 2026
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market research
India’s EV shift accelerates in 2026 as two and three-wheelers dominate new sales, while cars lag amid patchy charging and policy-led growth.
Security & value drive Australians’ digital shopping
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market research
Australians want high-tech retail but demand tighter data security and better value as apps, AR and digital tools reshape everyday shopping.