Latest news - Page 25

Peter Ibarra from Amperity provides insightful tips for brands transitioning to a cookieless era, emphasising the role of first-party data and AI in fostering improved customer relationships and more effective personalisation strategies.

Lotame announces new tool from London designed to aid digital marketers' data collaboration efforts as third-party cookies are phased out, while also bolstering data privacy compliance.

Digital payment giant Telr collaborates with climate fintech Fils in a strategic effort to reduce emissions within payment infrastructures, bolstering UAE's Net Zero by 2050 strategy.

Professional services firms boost profitability through understanding core metrics as insight into these factors enables targeted improvement.

Boston-based e-commerce firm, Temu, has achieved Mobile Application Security Assessment certification, validating its commitment to user data security, following stringent tests by independent agency DEKRA.

Retail subscriptions have proven to be key in fostering enduring brand loyalty and customer retention, responding to changing consumer behaviours and economic shifts.

As inflation spikes and a potential recession looms, businesses must adapt their supply chains with resilience and agility, preparing to not only survive, but thrive amid a changing economic landscape.

PPDS has marked a significant milestone, with sales of its Philips MediaSuite hospitality TVs - favourites among global hotel chains for in-room entertainment.

Marqo secures $12.5m in Series A funding to further the adoption of its pioneering vector search platform and accelerate commercial growth.

Creative Technology expert Marie-Celine Merret bows into the helm at MADE THIS, bolstering its capabilities in omnichannel content amid a tech boom, following a successful stint at Media.Monks.

Raymond Kok takes over as CEO of low-code leader, Mendix, succeeding Tim Srock and signals intent to boost productivity and innovation through closer Siemens synergies.

TikTok's Creative Assistant integrates with Adobe Express for a seamless video creation journey, offering creators new levels to content development whilst streamlining branding process across the TikTok platform.

Fivetran's automated data integration platform aids Deliveroo in centralising data, leading to enhanced engineering efficiency, speedier decision-making, and significant cost savings.

BigCommerce unveils Catalyst, a next-generation storefront technology set to transform the way brands and retailers operate headless storefronts.

Medallia unveils AI-powered innovations and Agile Research tool at Experience '24 conference, marking a shift towards real-time customer experience personalisation.

In the face of rising AI presence, consumers' hunger for speed and unique shopping experiences may leave most retail SaaS platforms obsolete by 2024.

Baby Rajaram Bokale's bedtime readings make a wider social impact in India, training AI in overlooked languages and gaining key financial knowledge through a Karya initiative.

Aparajitha Corporate Services is set to bolster its market leadership in compliance solutions with the acquisition of Allsec Technologies' 'labour law' compliance arm, valued at Rs 27 crore.

Synergy Logistics partners with Techdinamics to provide fully integrated rate shopping and freight management solutions, improving order processing speed and accuracy while cutting operational costs.

Global trust in banks for data collection tops the 2024 Thales Digital Trust Index, as privacy fears prompt 26% of consumers to abandon certain brands over the last year.