The Ultimate Guide to Customer Experience
2024 edition
Overview
Also known as CX.
In days gone by, the IT department, computer and other device manufacturers, and software developers, gave little to no thought about the intended users of their products. Ushered in by companies like Apple, that’s all changed: today, Customer Experience (CX) is the field of endeavour concerned with how people receive and interact with products, services and organisations themselves (the term is also used frequently in a Contact Centre context). CX encompasses emotions, opinions and perceptions of products and services, and CX practitioners seek to positively influence how customers receive and interact with the organisation, it’s services and products.
Analyst reports
Gartner on CX & Digital Transformation
Sitecore exceeds USD $500 million annual recurring reve...
Yesterday
Verdantix on CX & Data Analytics
IFS Ultimo named leader in Verdantix 2024 EAM Software ...
4 days ago
Frost & Sullivan on CX & MarTech
TDCX Malaysia wins Frost & Sullivan award for 2023
Last week
Gartner on CX & MarTech
Zendesk introduces outcome-based pricing for AI solutio...
Last month
Gartner on CX & Storage
Pure Storage named leader in Gartner Magic Quadrant 202...
Last month
Featured news
About Shadow IT
Okta's redrawing its cybersecurity boundaries, says CSO
Today
About Business Intelligence
Exclusive: Pronto Software CEO on AI innovations, growt...
Last week
About EduTech
Exclusive: How Partners Life is simplifying the journey...
This month
About Storage
Exclusive: Wasabi's Rob Waite discusses growth, cloud s...
Last month
About Inflation
Scream if you want to go faster; 5 ways retailers can i...
Last month
About Unified Communications
Exclusive: Precisely's glowing innovation in data integ...
Last month
About Cloud Services
Exclusive: Elastic warns Australia is falling behind in...
Tue, 27th Aug 2024
About Government
Exclusive: How Verint's customer experience is thriving...
Wed, 21st Aug 2024
About Marketing Technologies
Exclusive: UiPath's Ed Challis on AI adoption, future s...
Wed, 31st Jul 2024
About Initial Public Offering
Exclusive: Dynatrace thrives with cloud migration, mark...
Wed, 24th Jul 2024
Expert columns
By Jasmine Allen of Impressive
Why eCommerce brands need to rethink Black Friday/Cyber...
3 days ago
By Rob Crowley of Fluent Commerce
Protect your profits: How to prevent downtime and maxim...
3 days ago
By Ashley Diffey of Ping Identity
Three phases in the evolving Australian business conver...
Last week
By Rob Hango-Zada of Shippit
Deliver when it matters most: Retention and revenue thi...
Last week
By ShipStation
Black Friday 2024: How automation can revolutionise Aus...
Last week
Interviews
Discussing Shadow IT
Okta's redrawing its cybersecurity boundaries, says CSO
Today
Discussing Business Intelligence
Exclusive: Pronto Software CEO on AI innovations, growt...
Last week
Discussing EduTech
Exclusive: How Partners Life is simplifying the journey...
This month
Discussing Storage
Exclusive: Wasabi's Rob Waite discusses growth, cloud s...
Last month
Discussing Inflation
Scream if you want to go faster; 5 ways retailers can i...
Last month
More expert columns
By Indranil Mukherjee of Infosys
Navigating enterprise-wide deployment of generative AI ...
This month
By Anthony Brown of NICE
How strategic customer experience technology implementa...
This month
By Simon Le Grand of Lightspeed
Is a unified technology approach key to retail growth?
This month
By Darren Cockerell of SS&C Blue Prism
Customer experience: The heart of sustainable growth
This month
By Jonathan Reeve of Eagle Eye
How to future-proof your loyalty program with a ‘real-t...
Last month
By Avec
Enhancing project success: the critical role of a busin...
Last month
Recent news
About Fintech
J.P. Morgan partners with Quest to enhance Aussie payme...
Today
About Marketing Technologies
Pax8 survey reveals marketplaces boost IT provider grow...
Yesterday
About Digital Transformation
Salesforce partners with RLC Residences for digital upg...
Yesterday
About Collaboration
ABB & Oktogrid launch transformer monitoring solution
Yesterday
About Digital Marketing
LG Electronics ranks 97th in Best Global Brands 2024
Yesterday
More news
About Scams
Symbio launches AI-based Scam Shield to tackle scam cal...
Yesterday
About Digital Marketing
Barriers hinder MarTech's role in fostering customer tr...
Yesterday
About Cloud Services
DataStax & NVIDIA launch AI platform to boost accuracy
Yesterday
About Marketing Technologies
Zendesk unveils AI solutions to boost customer support
Yesterday
About Unified Communications
RingCentral secures PAN-India licence for UCaaS & CCaaS
Yesterday
Even more news
About Business Intelligence
Everstage secures USD $30m in Series B funding round
Yesterday
About Network Infrastructure
Seoul Semiconductor enhances network with AI platform
2 days ago
About Cloud Security
Trend Vision One secures Google Cloud Ready status
3 days ago
About Collaboration
AI takes center stage in Adobe's new GenStudio tool
3 days ago
About Marketing Technologies
UK retailers lose $2.6 billion annually to policy abuse
4 days ago
Job moves
Move at Genesys
Genesys appoints Albert Nel as APAC sales leader
Today
Move at Microsoft
Auctane appoints Ciubotariu as CTO & Lombardi as CFO
Today
Move at SWOOP
Tomas Diaz appointed as Head of Moose Mobile by Swoop
Last week
Move at Culture Amp
Sendcloud appoints Amelia Scott as new Chief Revenue Of...
Last month
Move at LogMeIn
David Phillips joins SmartBear as SVP to boost customer...
Last month
Other guides
You can read other related guides from Marketing Technologies, Customer Relationship Management, Artificial Intelligence, Unified Communications, and Data Analytics.
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