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UpGuard links pirate football streams to offshore betting
Data Protection

UpGuard links pirate football streams to offshore betting

Exposed logs show viewers of pirate football streams were steered towards offshore betting sites, raising privacy and fraud risks ahead of the 2026 World Cup.

By Joseph Gabriel Lagonsin • 4 min read • Last month
L'Oréal opens 2026 Big Bang beauty tech applications
Data Analytics

L'Oréal opens 2026 Big Bang beauty tech applications

Startups across 35 markets can win funded pilots with L'Oréal as beauty brands seek AI, creator and circular-economy tools.

By Sean Mitchell • 5 min read • Tue, 12th May 2026
Rakuten & impact.com form affiliate marketing alliance
Customer Experience

Rakuten & impact.com form affiliate marketing alliance

Advertisers could gain clearer sales tracking as the pair combine partner data, services and payments into one performance marketing model.

By Mark Tarre • 4 min read • Wed, 29th Apr 2026
Minty launches cashback app inside ChatGPT shopping chats
Customer Experience

Minty launches cashback app inside ChatGPT shopping chats

Shoppers can now see cashback offers in real time inside ChatGPT chats, as Minty targets AI-led buying decisions and retail media budgets.

By Sean Mitchell • 4 min read • Wed, 29th Apr 2026
Fake CAPTCHA pages trigger SMS fraud, Infoblox warns
Cybersecurity

Fake CAPTCHA pages trigger SMS fraud, Infoblox warns

The tactic is leaving carriers with revenue losses and customers with unexpected international text charges disguised as routine human checks.

By Sofiah Nichole Salivio • 4 min read • Mon, 27th Apr 2026
Markable launches free creator tier as social commerce grows
Customer Experience

Markable launches free creator tier as social commerce grows

Wider access to affiliate tools could help smaller creators cash in as US social commerce heads towards USD $100 billion next year.

By Sofiah Nichole Salivio • 3 min read • Sat, 25th Apr 2026
Impact.com deepens YouTube tie-up for creator marketing
Marketing Technologies

Impact.com deepens YouTube tie-up for creator marketing

Brands will be able to assess creator campaigns with first-party YouTube data as impact.com adds direct discovery, activation and measurement tools.

By Joseph Gabriel Lagonsin • 3 min read • Wed, 22nd Apr 2026
AppDirect buys PartnerStack to expand B2B sales platform
Software-as-a-Service

AppDirect buys PartnerStack to expand B2B sales platform

The deal gives software vendors a broader route to market as AppDirect adds PartnerStack's 138,000-strong B2B partner network.

By Mark Tarre • 4 min read • Wed, 15th Apr 2026
Levanta acquires Perch+ to expand Amazon marketplace
Marketing Technologies

Levanta acquires Perch+ to expand Amazon marketplace

Hundreds of Amazon sellers and publishers will join a larger partner marketplace as Levanta folds Perch+ into its platform.

By Joseph Gabriel Lagonsin • 3 min read • Wed, 8th Apr 2026
Adclear partners NinjaTrader on AI compliance checks
Software-as-a-Service

Adclear partners NinjaTrader on AI compliance checks

NinjaTrader’s marketing teams in the US and Europe will use AI tools to speed checks on ads and social posts amid tighter scrutiny.

By Karen Joy Bacudo • 3 min read • Wed, 1st Apr 2026
OpenAI adds shopping tools to ChatGPT with visual discovery
Marketing Technologies

OpenAI adds shopping tools to ChatGPT with visual discovery

Shoppers using ChatGPT can now compare products side by side as OpenAI widens access to merchant-supplied pricing, reviews and features.

By Mark Tarre • 4 min read • Thu, 26th Mar 2026
THG Commerce backs Beauty of Joseon’s UK TikTok Shop
Partner Programmes

THG Commerce backs Beauty of Joseon’s UK TikTok Shop

Affiliate creators are driving 68% of early revenue as the skincare brand uses TikTok Shop to win UK shoppers beyond specialist retailers.

By Sofiah Nichole Salivio • 3 min read • Thu, 26th Mar 2026

Stories from Other Regions

Affiliate Marketing stories

Google launches YouTube shopping tools in Southeast Asia
Artificial Intelligence

Google launches YouTube shopping tools in Southeast Asia

Advertisers in Southeast Asia can now send shoppers from YouTube ads straight to checkout as Google tries to turn video views into sales.

By Regine Laguilles • 4 min read • Last week
Personalization, privacy, and the question of identity
Data Protection

Personalization, privacy, and the question of identity

Consumers may feel watched rather than served as brands collect more personal data for targeting, inclusion, and fraud prevention.

By Tom Vincent • 8 min read • Last week
Shopee & Meta launch Instagram affiliate partnerships
Data Protection

Shopee & Meta launch Instagram affiliate partnerships

More creators in Southeast Asia, Taiwan and Brazil can now earn commissions by tagging Shopee products in Instagram posts and Reels.

By Sofiah Nichole Salivio • 4 min read • This month
Influencer marketing shifts from add-on to core strategy
Customer Relationship Management

Influencer marketing shifts from add-on to core strategy

Brands risk losing ground as influencer activity is now being tied to sales, traffic and customer growth across UK and Europe.

By Mark Tarre • 3 min read • Tue, 28th Apr 2026
Markable launches free AI tools to widen creator access
Marketing Technologies

Markable launches free AI tools to widen creator access

Greater competition in social commerce is prompting Markable to offer AI shopping tools free, as it targets faster growth from more creators.

By Joseph Gabriel Lagonsin • 4 min read • Sat, 25th Apr 2026
Visa, TikTok roll out UK debit card for LIVE creators
Fintech

Visa, TikTok roll out UK debit card for LIVE creators

The card aims to ease cash-flow strain for UK creators facing irregular payouts and delayed access to earnings from live streams.

By Karen Joy Bacudo • 4 min read • Wed, 22nd Apr 2026