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About Sara

Sara Barker mugshot photo
Sara Barker
Copywriter and Senior News Editor
Sara lives in a world of words and stories. For more than six years she has been delving deep into the rich world of tech news, content creation, journalism and reviews for Techday. She brings an academic background in information systems, marketing, radio, and journalism to her role. She enjoys casual gaming, cats, and reading.
Former TechDay team member.

Stories by Sara - Page 2

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Facebook: 'We'll pay you if we can track your apps'

Thu, 13th Jun 2019
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apps
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facebook
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market research
Facebook introduces 'Facebook Study,' compensating users in the US and India for sharing app usage data, promising transparency and data security.
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Photo gallery: Revisit Citrix Synergy 2019

Wed, 29th May 2019
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virtualisation
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daas
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citrix
Surprise special guest Sonequa Martin-Green of Star Trek: Discovery and The Walking Dead officially opened the conference.
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MistNet raises $7m funding windfall for edge security

Mon, 27th May 2019
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public cloud
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edge computing
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edge security
MistNet secures USD $7 million Series A funding to bolster its AI-powered edge security platform, aiming to disrupt global security analytics markets.
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Are AI assistants teaching girls to be servants?

Thu, 23rd May 2019
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uc
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martech
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agentic ai
AI assistants with female voices reinforce harmful gender stereotypes, according to a UN study. Biases in tech could widen the digital skills gap for women.
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Global Advanced Analytics talent pool will double by 2020, but bottlenecks will persist

Fri, 10th May 2019
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data analytics
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martech
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planning
The global supply of analytics experts will double from 500,000 people in 2018 to an estimated one million in 2020.
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Novum Networks & Tollring bring call analytics to APAC

Tue, 23rd Apr 2019
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uc
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data analytics
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martech
Australian firm Novum Networks teams with Tollring to offer powerful call analytics via iCall Suite in APAC, enhancing BroadSoft VoIP capabilities for users.
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Partnership brings next-gen edge internet services to Chicago

Tue, 23rd Apr 2019
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hyperscale
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edge computing
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dc
New Continuum Data Centers and AlefEdge partner to deliver cutting-edge edge internet services in Chicago, enhancing regional network operators' capabilities.
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DE-CIX and Datacenter One sign service deal for Germany

Mon, 15th Apr 2019
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datacentre infrastructure
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internet exchange
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de-cix
German data centre firm Datacenter One has partnered with DE-CIX to extend DE-CIX services across sites in Dusseldorf, Leverkusen, and Stuttgart.
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Streaming services prime targets for credential stuffing attacks

Tue, 9th Apr 2019
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digital entertainment
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cybersecurity
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video
Video and streaming services are prime targets for cyber attackers who attempt to conduct credential stuffing attacks, according to new research from Akamai.
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Upper Hutt business is Strictly Savvy about virtual assistants

Mon, 1st Apr 2019
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smb
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virtual assistant
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axis
Upper Hutt's Strictly Savvy leverages technology to provide 70 clients worldwide with virtual assistance, easing the workload for burgeoning businesses.
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Asia Pacific feeling financial brunt of breaches - but it's not all bad news

Mon, 11th Mar 2019
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breach prevention
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cybersecurity
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cisco
Asia Pacific firms face high cyber breach costs, with 17% incurring financial hits over USD $5 million. Yet, 39% limited impacts to under USD $500,000.
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NZ SMBs a cut above most, but don't take up government support

Thu, 7th Mar 2019
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digital transformation
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supply chain
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cisco
No matter where in Asia Pacific you look, almost all SMBs are barely scratching the surface of digital maturity.
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Adobe study finds ANZ marketers aren't very good at their jobs

Mon, 4th Mar 2019
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martech
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marketing
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adobe
40% of local consumers think the promotional offers they receive just aren't the right ones for them. That figure is higher than the global average of 33%.
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Singapore seeks inclusion of data portability in Personal Data Protection Act

Wed, 27th Feb 2019
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data privacy
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nato
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singapore personal data protection commission
Singapore is looking to implement a data portability requirement as part of the ongoing review of the Personal Data Protection Act 2012 (PDPA).
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Arrow Electronics puts innovation on display

Thu, 10th Jan 2019
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ai
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arrow ecs
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distributors
Arrow Electronics showcases tech solutions at CES show in Las Vegas, including 3D depth-mapping and AI-based tools.
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Cyber Readiness Institute launches global training program

Wed, 2nd Jan 2019
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martech
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commerce systems
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supply chain
The Cyber Readiness Institute is launching a new program to help small businesses understand basic cybersecurity issues.
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Microsoft comments on recent tech support scam crackdowns

Fri, 30th Nov 2018
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uc
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endpoint protection
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email security
Despite the crackdowns, Microsoft warns that these scams persist and target everyone, no matter their age or location.
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NZTech to launch new digital identity organisation

Wed, 28th Nov 2018
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endpoint protection
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edr
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nztech
Next week, Digital Identity NZ will become New Zealand's first formal digital identity organisation, promoting open standards and innovation.
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Interview: SevOne's Jim Melvin talks digital transformation

Thu, 22nd Nov 2018
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digital transformation
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sevone
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network monitoring
SevOne helps businesses through digital transformation, aiding global network and data center operations teams in achieving their goals.
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Twitter bots create a third of the world's misinformation

Wed, 21st Nov 2018
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ddos
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auckland university
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x
Lies, fake news and misinformation – this is the age of the internet, and Twitter bots are largely responsible for perpetrating it.