eCommerceNews India - Technology news for digital commerce decision-makers
India

Content Creation Stories

Global Stories

Content Creation stories

Marketers fear AI visibility is eroding brand quality
Artificial Intelligence

Marketers fear AI visibility is eroding brand quality

More than 500 marketing leaders in the US and UK say AI search is pushing brands to trade authenticity and quality for citations.

By Sean Mitchell • 4 min read • Today
Adobe signs AI fan deal with Alpine Formula One Team
Customer Experience

Adobe signs AI fan deal with Alpine Formula One Team

The partnership is set to reshape Alpine's digital outreach from 2027, as Adobe tools help target fans through AI search and personalised content.

By Mara Sugue • 4 min read • Last week
Blackmagic cuts DaVinci Resolve Studio price by 20%
Artificial Intelligence

Blackmagic cuts DaVinci Resolve Studio price by 20%

Users can now buy the paid video-editing suite for USD $236, as Blackmagic extends temporary discounts across its keyboards and colour panels.

By Joseph Gabriel Lagonsin • 3 min read • Last week
Collabstr adds Snapchat creators to brand marketplace
YouTube

Collabstr adds Snapchat creators to brand marketplace

Brands can now run Snapchat campaigns through Collabstr's self-serve marketplace, giving access to more than a quarter of its creator base.

By Mara Sugue • 3 min read • This month
NVIDIA launches RTX Spark for Windows PCs with local AI
Gaming

NVIDIA launches RTX Spark for Windows PCs with local AI

Its push into on-device AI on Windows PCs aims to woo creators and gamers while reducing reliance on cloud services for everyday tasks.

By Joseph Gabriel Lagonsin • 4 min read • This month
MSI opens pre-orders for Crosshair A16 HX MLG Edition
Gaming

MSI opens pre-orders for Crosshair A16 HX MLG Edition

Pre-orders are open globally for a limited-edition gaming laptop that pairs a Ryzen 9 chip and RTX 5070 graphics with bundled MLG accessories.

By Sean Mitchell • 3 min read • This month
Xyper launches points rewards for creator marketplace
AI Agents

Xyper launches points rewards for creator marketplace

Users can now earn a single balance for referrals, campaign work and community tasks as Xyper folds Protocol XP into its new rewards system.

By Karen Joy Bacudo • 3 min read • This month
SIXGUN to boost Ronald McDonald House Australia SEO
Not for profit

SIXGUN to boost Ronald McDonald House Australia SEO

The charity wants to reach more families, donors and volunteers by lifting organic visibility for services people search before they know the brand.

By Mara Sugue • 4 min read • This month
Australian Open inks Adobe deal to boost fan engagement
Customer Experience

Australian Open inks Adobe deal to boost fan engagement

The partnership will let Tennis Australia personalise digital content and on-site guidance for fans, while supporting year-round growth beyond January.

By Mara Sugue • 4 min read • This month
Microdramas are booming. AI could make it even harder to stop binge‑watching
Generative AI

Microdramas are booming. AI could make it even harder to stop binge‑watching

Their rapid rise is prompting concerns that AI-made episodes and algorithmic recommendations will make microdramas even harder to stop watching.

By Johnny Chan • 4 min read • This month
Logitech G unveils 15 new gaming & creator products
Digital Entertainment

Logitech G unveils 15 new gaming & creator products

Gamers and creators will get new peripherals, microphones and racing gear, though Logitech G has not yet announced regional pricing or availability.

By Sofiah Nichole Salivio • 4 min read • This month
OpenAI launches dots, always-on AI agents for work
Software-as-a-Service

OpenAI launches dots, always-on AI agents for work

The new service lets users delegate ongoing work to persistent agents that can act across apps, raising fresh privacy and control questions.

By Mara Sugue • 4 min read • This month

Stories from Other Regions

Content Creation stories

Global generative AI use hits 3.24 billion monthly
Digital Transformation

Global generative AI use hits 3.24 billion monthly

The shift is reshaping how people find information online, with web traffic down more than 10 per cent since ChatGPT launched and social use climbing.

By Mara Sugue • 5 min read • Last week
More than half of adults in Ireland would try influencing
Data Privacy

More than half of adults in Ireland would try influencing

A survey by Pure Telecom found 56% of adults in Ireland would consider influencing for income, while 82% already follow at least one creator.

By Sofiah Nichole Salivio • 4 min read • Last week
Clueso raises USD $10 million to automate business videos
Enterprise Resource Planning

Clueso raises USD $10 million to automate business videos

The San Francisco-based start-up says the cash will help it expand software that cuts video production costs by 80% for business teams.

By Sofiah Nichole Salivio • 4 min read • This month
MSI opens pre-orders for Prestige N16 Flip AI+ laptop
Gaming

MSI opens pre-orders for Prestige N16 Flip AI+ laptop

Buyers can now reserve MSI's first RTX Spark laptop, a 2-in-1 aimed at local AI work, with Australian pre-order extras worth AUD $179.

By Joseph Gabriel Lagonsin • 4 min read • This month
Canon Singapore launches #iamkyosei to honour local heroes
Instagram

Canon Singapore launches #iamkyosei to honour local heroes

Singapore residents can now spotlight unsung community helpers on Instagram as Canon ties prizes and creator support to its Kyosei philosophy.

By Sean Mitchell • 4 min read • This month
CelcomDigi opens AI-focused Tech Fair 2026 in Petaling
Robotics

CelcomDigi opens AI-focused Tech Fair 2026 in Petaling

The five-day event aims to give Malaysians practical exposure to AI in phones and services, alongside promotions and prize draws at 1 Utama Shopping Centre.

By Raphael Veloso • 3 min read • This month