Consumer expectations stories
![Story image](../../../../../uploads/story/2024/07/15/preview_techday_ec787da9a9dd80c82748.webp)
Australian consumers demand greater transparency in delivery services
Last week
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digital transformation
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cx
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martech
Australian consumers demand unprecedented transparency in delivery tracking, with 77% expecting full order location visibility, a new SOTI report reveals.
![Story image](../../../../../uploads/story/2024/07/02/preview_techday_f99db4594e7f0a3aa20d.webp)
Australian retailers struggling to deliver best of breed eCommerce
This month
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crm
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martech
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cdp
Australian retailers lag in eCommerce maturity, with 16.8% of sales online. While COVID and cost-of-living affects investment, Gen Y and Gen Z may push online sales to 33% by 2033.
![Story image](../../../../../uploads/story/2024/06/21/preview_techday_9a1ca3477ae95bdd77f9.webp)
NICE's 2024 happiness index links AI to customer satisfaction
Last month
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uc
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cx
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martech
NICE’s 2024 International Happiness Index highlights a 78% consumer endorsement for AI in customer service to boost satisfaction and loyalty, urging businesses to adapt.
![Story image](../../../../../uploads/story/2024/06/19/preview_techday_006b360f0a615f28cccb.webp)
UK marketers eye AI to tackle experimentation challenges
Last month
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commerce systems
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martech
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cartech
Nearly nine in ten UK marketers think experimentation is key for 2024, yet 20% find their current methods ineffective, reveals Optimizely's new report.
![Story image](../../../../../uploads/story/2024/06/13/preview_techday_8da87f1fe607bc9e5aa3.webp)
Bank of China & Cogo launch new carbon tracking app
Last month
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martech
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cx
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nz
Bank of China (Hong Kong) has launched a feature allowing customers to track carbon emissions via spending, thanks to a new partnership with fintech firm Cogo.
![Story image](../../../../../uploads/story/2024/06/11/preview_techday_3c673ecf41f24c762637.webp)
NICE secures largest ever CXone deal in the APAC region
Last month
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uc
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data analytics
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cx
NICE secures its largest APAC region deal for CXone, replacing legacy systems with a unified AI-driven platform to revolutionise customer service.
![Story image](../../../../../uploads/story/2024/04/25/preview_img-LFtPtuMBVh0ogk4B1afTyieV.webp)
UK consumers are turning their back on AI chatbots
Thu, 25th Apr 2024
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uc
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it automation
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ai agents
Almost half of UK adults dissatisfied with customer service, often preferring human interaction over automated systems.
![Story image](../../../../../uploads/story/2024/03/27/preview_img-WZzgNTrwhfAxecGGbzhYRTd4.webp)
Adobe unveils Firefly & Custom Models to harness GenAI advances
Wed, 27th Mar 2024
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ai
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martech
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adobe
Adobe shakes up content creation with the launch of Firefly Services and Custom Models, harnessing generative AI to streamline productivity and personalise brand content.
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Australians likely to switch brands due to poor digital experience
Wed, 13th Mar 2024
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cx
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martech
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commerce systems
Over half of Australians may switch brands due to subpar digital experiences, an insight highlighted in the 2024 Publicis Sapient Digital Commerce Survey.
![Story image](../../../../../uploads/story/2024/02/13/preview_Carl-Headshot.webp)
What’s behind the tech revolution transforming Australian retail
Tue, 13th Feb 2024
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mdm
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personal computing devices
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mobility
Retailers are turning to advanced technologies to improve inventory visibility and customer buying history and to surface accurate delivery information. .
![Story image](../../../../../uploads/story/2024/02/08/preview_AC_Pendula_Headshot_.webp)
Looking ahead: The great marketing technology transition
Fri, 9th Feb 2024
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digital transformation
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cx
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martech
Rising consumer expectations and digitisation push businesses to upgrade legacy systems for advanced, cloud-based platforms for improved customer engagement and long-term growth.
![Story image](../../../../../uploads/story/2024/02/08/preview_img-oKxZaxd4vRFyRWdFwmrl1Ye5.webp)
Merkle's report underscores the power of personalisation in APAC
Thu, 8th Feb 2024
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cx
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data analytics
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martech
Merkle's new report, Customer Experience Imperatives, urges businesses to anticipate and respond to consumer needs as 85% of APAC consumers believe personalised recommendations shape their brand experiences, promoting loyalty and long-term relationships.
![Story image](../../../../../uploads/story/2024/01/24/preview_img-0OlbJNuAhAXAagSnAOyaWpq2.webp)
Major shifts predicted in Australia's eCommerce landscape for 2024
Wed, 24th Jan 2024
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data analytics
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martech
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cdp
In 2024, significant shifts in Australia's ecommerce landscape are forecasted, with AI advancements, personalisation, marketplaces, and strategic brand research identified as pivotal factors by global accelerator, Pattern.
![Story image](../../../../../uploads/story/2023/12/19/preview_img-lhMKzCNalOqRa3eo3zDozLxC.webp)
Appdome reveals consumer expectations for enhanced mobile app security
Tue, 19th Dec 2023
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malware
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physical security
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breach prevention
Appdome's 2023 Global Consumer Expectations survey shows an 82.4% of users advocating for proactive mobile fraud prevention.
![Story image](../../../../../uploads/story/2023/10/31/preview_Keith_Byrne-_MEQ_GM_ANZ.webp)
Australian agtech firm MEQ appoints Keith Byrne as GM for Australia & New Zealand.
Tue, 31st Oct 2023
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partner programmes
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data analytics
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big data
Australian agtech firm, MEQ, appoints Keith Byrne as GM of Australia and New Zealand, overseeing operations and cultivating partnerships.
![Story image](../../../../../uploads/story/2023/10/07/preview_GettyImages-1474106802.webp)
Australians open to GenAI in innovation, demand transparency & ethics
Sat, 7th Oct 2023
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ai
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transparency
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thoughtworks
A new study by Thoughtworks reveals consumer appetite for the use of generative AI in Australian businesses, as long as transparency is maintained.
![Story image](../../../../../uploads/story/2023/09/15/preview_GettyImages-1399550888.webp)
Deciphering the impact of reviews on small businesses in the digital age
Fri, 15th Sep 2023
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cx
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martech
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smb
Just as businesses adapt and evolve their strategies, consumers, too, are continually shaping and reshaping their criteria for evaluation.
![Story image](../../../../../uploads/story/2023/08/08/preview_GettyImages-1150199713.webp)
HubSpot reveals the future of CX is connected experiences
Tue, 8th Aug 2023
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data analytics
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fintechs
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martech
HubSpot has released the findings of a survey conducted by YouGov on Singaporean consumers and business leaders regarding brand expectations and experience.
![Story image](../../../../../uploads/story/2023/02/16/preview_GettyImages-1317706283.webp)
Zendesk investigates changing nature of customer experience
Thu, 16th Feb 2023
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martech
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cx
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branding
Zendesk, has released the company’s latest global Customer Experience Trends Report, revealing immersive experiences are fast becoming a key differentiator.
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SAS has appointed a new Advisor for Northern Europe
Thu, 2nd Feb 2023
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risk & compliance
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hsbc
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sas
Mark Thundercliffe has been appointed as an Advisor for Northern Europe at SAS, bringing 35 years of corporate, retail and business banking experience.