Circana stories
Brands urged to adopt multi-platform media strategies for ROI
Thu, 9th Oct 2025
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gaming
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martech
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digital entertainment
Circana's Future of Media report urges brands to adopt multi-platform strategies combining digital and traditional channels to boost engagement and ROI.
MiQ launches Sigma, an AI ad platform built in Bengaluru
Tue, 1st Jul 2025
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hyperscale
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data science
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martech
MiQ has launched MiQ Sigma, an AI ad platform developed in Bengaluru to unify programmatic advertising and boost media decision-making globally.
Personalised data & AI crucial for brands' future success
Fri, 2nd May 2025
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data analytics
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cx
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martech
Circana's new report reveals how brands can boost customer lifetime value through personalised commerce, leveraging data tech and predictive analytics.
Social platforms key for brands to drive growth, says Circana
Thu, 22nd Aug 2024
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ar, vr & metaverse
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youtube
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instagram
Circana's new report reveals social eCommerce as a key driver in accelerating consumer purchases, emphasising the importance of data and personalised experiences for brands.
Circana launches Liquid Data Engage, a novel platform for retailers
Wed, 21st Feb 2024
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data analytics
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supply chain
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ai
Circana has launched Liquid Data Engage, a revolutionary platform for retailers, seamlessly integrating fragmented data assets into a user-friendly interface.
MikMak revolutionises eCommerce with enhanced 3.0 platform and new partnerships
Wed, 20th Dec 2023
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partner programmes
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marketing
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sales
MikMak boosts eCommerce with an upgraded 3.0 platform, featuring new tools and partnerships to streamline online shopping.