Branding stories
Starburst launches AIDA assistant for governed data
3 days ago
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storage
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virtualisation
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data analytics
Starburst rolls out AIDA assistant to let staff query governed enterprise data in natural language across distributed systems.
OpenX rebrands as The Intelligent SSP to cut ad complexity
3 days ago
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martech
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supply chain
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data privacy
OpenX unveils The Intelligent SSP rebrand as it simplifies products, highlights AI-ready infrastructure and promises clearer ad buying.
AEM Networks rebrands amid growing AI testing demands
This month
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network infrastructure
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devops
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manufacturing
AEM Networks widens its test kit as AI-driven bandwidth, latency and audit pressures push the Singapore unit beyond cable certification into fibre and RF.
Apple launches Business platform to streamline company tools
Last month
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data analytics
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digital transformation
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fintech
Apple rolls out Business platform for companies, bundling device management and brand tools as it replaces Manager and Connect.
Cover Genius names chief revenue officer & marketing head
Last month
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digital transformation
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fintech
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cx
Cover Genius expands leadership team with Jennifer Aubert Parker as Chief Revenue Officer and Nidhi Daga as Global Senior Vice President, Marketing.
OFX appoints Liz Lord to drive broader business offer
Last month
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digital transformation
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fintech
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cx
OFX appoints former PayPal Australia marketer Liz Lord as chief marketing officer to spearhead its shift beyond cross-border payments.
Adobe adds custom models to Firefly in public beta
Last month
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saas
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martech
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physical security
Adobe has opened Firefly Custom Models to public beta, letting creators train image generation on their own styles while unifying AI tools.
Indigo Telecom hires Ilex to drive global growth push
Last month
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network infrastructure
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hyperscale
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dc
Indigo Telecom appoints Ilex as global marketing and PR partner to sharpen messaging and support its international expansion strategy.
The new world of GEO - are you ready?
Last month
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martech
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ai
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b2b
Search is shifting from clicks to citations, and brands that still rely on old SEO alone risk losing visibility where B2B buyers now decide.
Balancing the scales: Women's authority and risk-taking still judged differently in marketing and tech
Last month
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marketing
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it industry
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branding
Women in marketing and tech still see their authority doubted and risk-taking questioned, while male confidence is too often overvalued.
Style, substance, and strategy: Drawing similarities between pageantry and PR
Last month
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partner programmes
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clean technologies
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marketing
From runway to boardroom, Australia's pageant stage doubles as a high-stakes PR lab for purpose-driven personal branding in 2026.
McLaren extends Dell tech deal to power F1 data push
Wed, 18th Feb 2026
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storage
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gaming
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network infrastructure
McLaren extends its long-running Dell tech deal to boost AI-driven data, simulations and race strategy across its factory and F1 trackside ops.
Moltbook's AI agents spark growing security & brand fears
Thu, 5th Feb 2026
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saas
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uc
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data protection
Moltbook's boom in user-built AI agents is fuelling mounting warnings over cyber threats and brand damage as governance lags adoption.
Silverpush unveils real-time Trend Intelligence Platform
Fri, 30th Jan 2026
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martech
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marketing
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social media
Silverpush launches a real-time Trend Intelligence Platform to turn fast-emerging cultural signals into live, brand-safe ad targeting.
Crompton crowned world's top ceiling fan maker by 2024
Thu, 29th Jan 2026
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manufacturing
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iot
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smart home
Crompton named world's top ceiling fan brand for 2024 by Euromonitor, selling over two crore units a year and one fan every two seconds.
Twilio, AEG sign fan engagement & data partnership
Fri, 23rd Jan 2026
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saas
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paas
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mfa
Twilio signs multi-year deal with AEG to power data-led fan engagement across AXS, Crypto.com Arena and the LA Kings from 2025-26.
Syspro maps AI-led overhaul, M&A push and new brand
Thu, 22nd Jan 2026
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saas
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manufacturing
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digital transformation
Syspro plots AI-led overhaul, acquisitive growth and a fresh global brand as it chases cloud-first, subscription-fuelled expansion.
Twilio, AEG partner to enhance live sport & ticketing
Wed, 21st Jan 2026
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crm
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paas
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data analytics
Twilio and AEG sign a multi-year deal to power personalised fan engagement across Crypto.com Arena, LA Kings and ticketing platform AXS.
GlobalLogic names LuJean Smith CMO to drive AI growth
Thu, 15th Jan 2026
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digital transformation
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partner programmes
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erp
GlobalLogic hires LuJean Smith as CMO to sharpen global brand, push VelocityAI and align with Hitachi's Inspire 2027 growth strategy.
Canva backs 'Imperfect by Design' trend in 2026 report
Mon, 12th Jan 2026
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martech
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personalisation
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cdp
Canva's 2026 trends report hails 'Imperfect by Design' as creators embrace lo-fi, DIY looks while keeping AI as an essential partner.