Neat partners with Oracle Red Bull Racing for innovation

Neat has entered a three-year partnership with Oracle Red Bull Racing, becoming the Formula 1 team's exclusive video conferencing hardware partner and innovation partner.

Oracle Red Bull Racing will integrate Neat devices throughout its organisation to enhance collaboration, in a move that aims to support the championship-winning team's communication strategies. Reflecting on the partnership, Janine Pelosi, CEO of Neat, stated, "Oracle Red Bull Racing is known around the world as a team that has achieved the highest levels of success in Formula 1 racing, and we are pleased to join them as a partner. Neat's passion for delivering simple yet powerful collaboration experiences align perfectly with the Oracle Red Bull Racing team's dedication to bringing a complex organisation together to achieve success. This partnership brings the Neat brand to a large global audience while staying true to our core ethos of bringing people together with our elegant and powerful video devices."

Christian Horner, Team Principal and CEO of Oracle Red Bull Racing, expressed enthusiasm for the collaboration. He stated, "With our shared commitment to innovation and excellence, we are excited to welcome Neat to the Oracle Red Bull Racing Team and look forward to working together to support simple and immersive collaboration experiences for our organisation. Close teamwork, passion, and creativity are key to the Team's success on the track, and Neat's video technology allows us to collaborate at our best."

Starting in 2025, Neat's branding will feature prominently on Oracle Red Bull Racing's RB21 car, pit crew helmets, and track displays. The agreement also grants Neat access to race paddocks and garage facilities throughout the Formula 1 season for hosting hospitality events with customers and partners.

Through this partnership, Oracle Red Bull Racing will utilise Neat video technology devices to facilitate creative, flexible collaboration within the team. This collaboration is poised to exploit the synergies between the teams' shared values of innovation and teamwork, echoing the significant coordination required during the high-speed pit stops for which Formula 1 is renowned.