Latest news - Page 11

Xtend launches an AI-driven suite to boost lower marketing funnel conversions in sectors like e-commerce, fintech, and travel, promising significant revenue gains and reduced acquisition costs.

Amperity launches cutting-edge media measurement tools, helping brands leverage first-party data for enhanced digital ad effectiveness and increased sales.

IDeaS and Oracle celebrate integrating nearly 2,000 properties onto OHIP, enhancing revenue management and operational efficiency for hoteliers globally.

Twilio's latest State of Personalisation Report reveals a surge in AI-driven predictive personalisation as 89% of leaders view ethical AI use as a business advantage.

New research reveals mixed trust levels among business leaders toward AI tech from Apple and OpenAI, with privacy concerns affecting Apple's standing.

Infosys has unveiled Infosys Aster, an AI-amplified suite of marketing services designed to boost brand experiences and efficiency, aiming to drive business growth.

Incubeta has acquired Persuasion Technologies, a prominent Google Cloud Platform partner, to bolster its marketing analytics and cloud tech capabilities, enhancing campaign optimisation.

Adobe and TikTok unveil an exclusive integration at Cannes Lions, blending TikTok's Commercial Music Library with Adobe Express to streamline content creation for brands.

AI-powered ecommerce search platform Constructor raises USD $25 million in Series B, nearly tripling its valuation to USD $550 million. Sapphire Ventures leads the round.

Business leaders must balance generative AI's vast benefits with short-term deployment challenges to navigate its transformative yet complex potential.

Linnworks and Spreetail Europe have teamed up to fast-track global eCommerce growth, implementing transformative solutions in just three weeks.

Rithum unveils AI Magic Mapper, a tool designed to automate and accelerate the process of uploading product catalogues, streamlining marketplace expansion for brands.

Brightcove partners with FrightPix to launch a free ad-supported streaming service focused on horror, thriller, and true crime content in the US.

Delivery platform Shippit launches Shippit Insights, empowering retailers with real-time analytics to enhance delivery operations and customer loyalty amidst economic challenges.

The logistics sector is undergoing a digital transformation, with companies investing heavily in technologies like AI and IoT to optimise operations and meet growing e-commerce demands.

Databricks introduces AI/BI, an AI-driven business intelligence tool with low-code dashboards and natural language queries, enhancing real-time data insights.

Sendbird launches an AI chatbot for Shopify, powered by GPT-4o, enabling 4.6 million merchants to enhance customer interactions with no-code integration.

Accor partners with Stripe to streamline payments across 5,600 global establishments, enhancing customer experience as Australia's tourism sector rebounds.

Amplitude introduces six new integrations and an integration portal to enhance its digital analytics platform, featuring partnerships with Contentful, HubSpot, and more.

Epicor acquires KYKLO to boost its AI-driven ERP vision, enabling manufacturers, distributors, and retailers to offer enhanced digital experiences and drive growth.