Written by Simon Le Grand
As Australian retailers reflect on the challenges of 2024, they must prepare strategic insights from the peak season to ensure success in 2025.
Retailers can take control of their cash flow this peak season through strategic inventory management, cost-cutting, and leveraging technology for long-term success.
Christmas spending in Australia is forecasted to rise by 2.7% to AUD $69.7 billion, prompting retailers to adopt data-driven strategies for success.
Australia's retail sector sees cautious growth amid falling inflation, with technology seen as key to cutting costs and boosting efficiency.
In the face of economic uncertainty and global competition, retailers are turning to multichannel marketing to engage customers, boost sales, and enhance ROI.